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Affiliates Rent.com's Affiliate Program

Frequently Asked Questions

Getting Started
Qualifying to Become a Rent.com Affiliate
Marketing
Statistics and Tracking
Payments
Other


Getting Started:

How do I profit from becoming a Rent.com affiliate?
Here's how the Rent.com Affiliate program works:

  1. You put links to Rent.com on your website.
  2. Visitors click on your links and go to Rent.com to find a new place to live.
  3. You earn $0.20 for each registered renter and up to $70 for each verified new lease.

Does it cost anything to become an affiliate?
No. Joining the Rent.com Affiliate Program is absolutely free.

How do I sign up?
Simply read our Terms and Conditions and fill out our application form. Once you have been approved, you will receive an email with information on how to create and integrate Rent.com links on your website.

I have more than one website, should I sign up each one individually?
No, all of your individual websites should be listed under the same account. You will receive a single check for the total combined revenue of all your websites.

How do I build my Rent.com links?
When your affiliate application is approved, we'll send you a URL (which will include your unique source code) that will serve as your link to Rent.com's homepage. If you'd like to create additional links to other Rent.com pages, please go to our Link Library page.

How many links should I have on my website?
It's entirely up to you. Rent.com does not limit the number of links on your website. We've found that affiliate sites with multiple links generally earn more than those with just one or two.


Qualifying to Become a Rent.com Affiliate:

Is my website qualified to become a Rent.com affiliate?
Rent.com evaluates the merits of each prospective affiliate individually. Rent.com accepts a range of different types of websites to become affiliates.

However, Rent.com DOES NOT accept:

  • Websites promoting violence
  • Websites promoting discrimination based on race, sex, religion, nationality, disability, sexual orientation or age
  • Websites promoting illegal activities
  • Websites that capture user data before sending the user to Rent.com
  • Websites that make use of spam or mass email to reach users
  • Websites containing adult or sexually explicit content

Can I become a Rent.com affiliate if I live outside of the United States?
Yes, we welcome affiliates from around the globe. However, please note the Rent.com website only serves the rental housing market in the United States.

Can I become a Rent.com affiliate if I already have apartment listings on my site?
Absolutely. In this case, we recommend using our logo with the following text: "For more apartment listings, search Rent.com." Or, if you just want to use Rent.com for certain states or cities, you can easily create links to those specific search pages.


Marketing:

How do I optimize my website and increase my traffic and leads?
Please read our Marketing Tips for information on how to get the most out of your website.

Where can I find Rent.com logos and banners to use on my website?
All of our banners and logos can be found on our Graphics and Banners page.


Statistics and Tracking:

Are my links working properly?
Your links to Rent.com should look like this:
  http://www.rent.com/?source=xxxxxx

To make sure your Rent.com links are working properly, first click through your website and verify they lead to your desired Rent.com pages. Then, after 48 hours, log in to your Rent.com affiliate account and go to Your Statistics. If your links are working properly, you will see your test clicks in your statistics report. If you're still not sure if your links are working properly, contact us, and we'll be glad to help.

What is the difference between "Gross Leases" and "Paid Leases"?
"Gross Leases" are the number of new leases reported in a given calendar month. ("Gross Leases" have not yet been validated within our collections system.) "Paid Leases" are the number of leases for which Rent.com has collected payment in a given calendar month. You will be compensated for the number of "Paid Leases" you generate.

How does Rent.com keep track of visitors from my website?
Rent.com uses individual source ID numbers embedded within your Rent.com URLs to identify and track visitors from your site. You are responsible for the integrity of your URLs. It is very important not to alter them. To see if your Rent.com URLs are working properly, simply log in to your Rent.com affiliate account and go to Your Statistics.

If someone clicks on one of my links and then later returns to Rent.com without using one of my links, do I still get credit for that lead or lease?
Yes, as long as that person created an account with Rent.com during their initial visit from your website, that account will always be credited to you for as long as the account exists or until a lease is reported.

How long will it take before I see results?
The average time it takes from when a renter first creates his or her Rent.com account to when they report their lease is 45 days. You could start to see results within as little as two weeks or as long as six months. (NOTE: Not every renter will generate a new lease.)


Payments:

How much do I get paid?
You earn $0.20 for each registered renter and up to $70 for each verified new lease. Here's how it works: When one of your visitors reports to Rent.com that they have signed a new lease, Rent.com will send an invoice to the property where the lease was transacted. Once Rent.com receives payment from the property, you will earn $0.20 for each registered renter and up to $70 for each verified new lease as our thanks for guiding traffic to our site.

Can I receive payment in other ways besides a check?
No, payment by check is the only option at this time.

How often will payments be sent?
Payments are sent once a month. You will receive payment for any given month by the 30th day of the following month.


Other:

I handle a very high volume of traffic on my website; can Rent.com assist with extra administrative and/or technical support?
Yes! Simply contact us and we'll help in any way we can.